About the project
"A paradise on earth is being created" and we are right there! The tourism development of the Philippines is more rapid than in any other Asian country. One of the largest and most luxurious hotel/villa projects is being realized by PhilSwiss United Holdings Ltd. in Manila. 101 villas with pool will be sold and a 5-star hotel with generous infrastructure on an area of more than 100'000 m² will be built. We were commissioned to develop the overall concept of positioning/brand strategy/brand development/operations strategy with the establishment of the international sales channels etc. up to the final corporate design including social media strategy. The operational implementation of the measures (creation of the website etc. and the international marketing campaign) is in full swing. Main focus of the sales and integrated marketing will be mainly in the key markets Japan, Korea, Singapore, Hong Kong, China as well as the Philippines. Expected opening date is 2023.

Overall concept & strategy
Brand building/development
Int. sales development
Branding (Corporate Design)
International marketing (online/offline)

Phil Swiss United Holdings LTD.

The new paradise

on Bantayan

101 Luxury Villas

2 exclusive restaurants & bars

Wellness & Spa

High-end material

Swiss Quality

Basketball & Tennis

Kids Club

Family pool